Methodology We are conducting this primary research in an attempt to understand and develop our understanding of the pop genre from these select music videos; as we analyse and discuss the unique conventions, themes and basic understanding of the music video and what it implies unto the audience. We have decided to create a Pop music video, which has an intresting narrive to the music videos by not taking attention away from the song, but accompanying the audio to create a better visual experience that also helps tell a story that is trying to be portrayed through the audio of the song. Alongside this, we will be trying to identify different information about Pop since it is such a popular genre, that takes up the majority of the music industry. We imagine with the current generation that the interest in the Pop genre is very huge with people of this generation looking to these Pop stars as idols and I imagine the youngest people would start looking up to these Pop stars is ar...